Category Archives for SEO

Google’s Finally Admitting What’s Really Killing Your Traffic (Spoiler: It’s Not What Your SEO Guru Told You)

SEO
/ By Tim Dini

Or: How I Learned to Stop Worrying and Love the Algorithm So Liz Reid, Google’s Head of Search and someone who’s been there long enough to remember when “organic traffic” wasn’t a fantasy bedtime story, just dropped some truth bombs that are making SEO consultants everywhere sweat through their “I Speak Algorithm” t-shirts. And here’s […]

Stop Chasing Perfect PageSpeed Scores Like a Deranged Lunatic (A Love Letter to Website Owners Who Need to Calm Down)

SEO
/ By Tim Dini

Let me tell you about the most expensive mistake I see businesses make with their websites: they become speed-obsessed maniacs chasing a perfect 100/100 score on Google PageSpeed Insights like it’s the Holy Grail of digital marketing. They’ll spend thousands of dollars, waste months of development time, and torture their web developers into nervous breakdowns, […]