Category Archives for Branding

What Does Your Logo Color Say About Your Company? (Infographic)

The Underexplored Science Behind Your Customers Hardwired Emotional Response to Certain Color Hues.Your company logo is probably the first thing potential customers notice so its message must be carefully considered, and should express who you are and what you do. Another consideration that is often underexplored is your logo’s design and coloring scheme. “Since researchers know […]